Reebok:
Sport the Unexpected

• Concept

  To drive energy around the Club C Reebok Classic partnered with three artists / designers / makers to each create an item inspired by the iconic silhouette.
  ⁣
  We sought to explore the physical creative process of making said items as an active dialogue between mind and materials. These films are meant to exist as living sketch pads or moodboards that simulate the journey of a concept as it evolves from a raw idea into a fully-formed final product. ⁣The result is a celebration of Club C as a blank canvas for creativity and style.

• Services

  Creative Strategy
  Creative Direction
  Content Production
  PR Strategy
  Media Relations

• Team

  Andre Bato Corp.
  Carmen Vela
  Hannah Sider
  Jimmy Gorecki
  Uzumaki Cepeda
  Brian Blakely

• Discipline

  Lifestyle